Even now we are in the age of internet shopping , we still spend time in shops – some more frequently than others. Shops try to make the retail experience as positive as possible and lighting is one key element to this. How comfortable the lighting makes us feel correlates to time and money spent, and how likely we are to return. LED Track Spotlights are used to highlight promotional products, and different lighting levels are used to create contrast, mood and drama within a store. Lighting shops is an art, but there is also a lot of science and research behind it. Good illumination helps to attract the purchaser’s eye to products, present products at their best and increase revenue. Bad illumination can not only reduce sales volume but also reduce staff retention.
INNO-TECH 30w led track light for a shoes shop in Netherlands